MMTC January 2013 Panel
MMTC January 2013 Panel

Happy Internet Geek Tuesday!

I love attending conferences, meet ups, panel discussions, and workshops. These events offer amazing learning opportunities. In January, I attended the 2013 Broadband and Social Justice Summit sponsored by the Minority Media and Telecommunications Council (MMTC). MMTC’s session on How To Become a Next Generation Digital Media Entrepreneur was very informative.

MMTC Panel
MMTC Panel

I enjoyed learning from the panelists Shawna Renee Odour, Host & Special Projects Producer, SiriusXM; Lateef A. Sarnor, Head of Multicultural Marketing, AOL; and Navarrow Wright, Chief Technology Officer, Interactive One. The moderator Joycelyn James, Esq., Senior Attorney and Cathy Hughes Fellow at MMTC, did a great moderating the panel. I used Twitter to capture several takeaways. See below.

  • Shawna Odour: the next entrepreneurs and content creators have to be brave and creative.
  • Odour suggests researching and keeping up w/ targeted audience’s usage, adoption trends and behaviors are essential to success.
  • Odour believes that sensible content should be created for minorities and women of color.
  • Odour says entrepreneurs can engage in “Information Affluence” by listening first.
  • Find your niche then engage with your targeted audiences using user-friendly social media and other online media says Odour.
  • Navarro Wright: It is easer to create Internet content today than it  was five years ago.

Click here to watch the session’s video. Check out the official event photos.

Before I left the Summit, I had a chance to chat with my digital sisters Maurita Coley, MMTC COO and Joycelyn James, MMTC Staff Counsel and Cathy Hughes Fellow.

Me with Maurita Coley (middle) and Joycelyn James (R) of MMTC
Me with Maurita Coley (middle) and Joycelyn James (R) of MMTC



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