Happy #InternetGeek Tuesday!
Last week, I facilitated a nonprofit digital storytelling workshop for my client, Serve DC’s National Service Program Director Institute. During the workshop, I shared several key points.
- Stories connect people through feelings and emotions they can relate to.
- Stories cause people to reflect on their own experiences, change their behavior, treat others with greater compassion, speak out about injustice, and become involved in civic and political life.
- Nonprofit digital stories use visual images, (photos, videos, infographics, maps, and other images including text printed on colorful badges) and sound recordings (music, podcasts, or audio recordings) to do four things: 1) INFORM people about an organization’s mission, work (programs and services), community outreach, news, awards, events, clients, staff, volunteers, interns, community partners, advocacy efforts, fundraising efforts, and in-kind donation campaigns; 2) INSPIRE people because they create a human connection and emotional resonance; 3) INVITE people to get involved and take action (advocate, donate, or volunteer); and 4) INFLUENCE conversations and public dialogue about issues that are important to an organization and engage people as active participants.
A nonprofit organization’s best source of digital stories is its staff, clients, interns, volunteers, Board of Directors, Advisory Committee members, donors, community partners, and other local stakeholders.
What’s your definition of digital storytelling?
Check out the photos from my workshop below. What stories do they tell?