
Hi All,
Last week was AWESOME! Why? The BlogHer 12′ conference in New York City. During the conference, I had the privilege of moderating a fantastic Podcasting 101 panel discussion with my brilliant co-panelists Deborah Shane and Jasmin Singer. These ladies were INCREDIBLE! They shared from their hearts and gave the audience lots of great information and feedback. Special thanks Deborah and Jasmin for making the panel a success!

Deborah, Jasmin, and I met during the Speakers’ Orientation and recorded a podcast preview of what we planned to share the day before our session. Click here to listen to the Cinchcast podcast.


I opened the panel discussion with a brief introduction on podcasting that included a definition and reasons why people use podcasts and Internet radio shows. See below.
1) Definition
Podcasting represents a type of digital media that allows you to create audio content, organize it into an episodic series of audio files that can be subscribed to and downloaded through web syndication or streamed online to a computer, lap top, netbook, tablet, or mobile device when it is convenient to the listener.
2) Key Podcasting Points
Podcasting is used to:
- Generate conversations through storytelling, sharing information, and interviewing others.
- Create, curate, and market content.
- Advocate and promote causes and campaigns that promote social change, social good, social justice, and other issues.
- Build and engage community.
- Market and promote events, products, and services.
- Develop thought leadership expertise and speaking skills.
- Gather research and document best practices.
I asked the attendees several questions to determine their level of interest and skills. See below.
- How many people host a podcast or radio show?
- How many people want to launch a podcast or radio show?
- How many people listen to podcasts or radio shows?
After the audience responded with a show of hands for each question, Deborah, Jasmin, and I shared how and why we started podcasting and hosting Internet radio shows. We also gave podcasting and Internet radio show tips and explained the benefits of podcasting and hosting Internet radio shows. Click on the links below to read my blog posts that feature podcasting tips and benefits and to view the Podcsting 101 Pinterest (lots of great resources).
- Podcasting Tips
- Podcasting Benefits
- Podcasting 101 Pinterest Board
Deborah gave a talk on branding and marketing podcasts and Internet radio shows.

Many thanks to Sahaj Kohli for taking the photo above and tweeting it out during the session.
For more information about the panel’s comments, click here to read Arie Rich’s live blogging notes. She captured the essence of the panel! Thanks Arie! You ROCK!

Click here to listen to my Cinchcast interview about the Podcasting Panel 101 session her with Laura E., publisher of Fresh From My Desk blog.


Check out the Podcasting 101 Twitterstream below to learn what other attendees said about the session.
- 12 Aug: @nightlight08: @DigitalSisterhd @anandaleeke @DeborahShane @ourhenhouse That was a great session. I learned quite a bit! #blogher12
- 6 Aug: @Arie Rich/KMP Blog – Looking to get into #Podcasting but don’t know where to start?! This post might help… http://bit.ly/Nxaf5o
- 6 Aug: @KMPBlog – BlogHer ’12 – The Technical: Podcasting 101 http://bit.ly/Qxqg0H #fb #blog
- 6 Aug: @SahajKohli – @DeborahShane @ClizBiz Yes, I took the picture and tweeted you after Podcasting 101. Thanks for the great advice! 🙂 #blogher12
- 3 Aug: @DanielleFaust – @anandaleeke is so informative! I can’t wait to start podcasting! #blogher12
- 3 Aug: @anandaleeke – thanks. I mentioned how you used http://freeconferencecall.com @CoreConnection during #BlogHer12 #bh12podcast podcasting session
- 3 Aug: @DeannaZammit – #bh12podcast one of the best sessions so far. Thanks to @anandaleeke @deborahshane @ourhenhouse
- 3 Aug:
@ArieRich – Podcasting 101 w/@anandaleeke@DeborahShane@ourhenhouse was really good! See my notes on#BlogHer12 | https://www.blogher.com/podcasting-101#BH12Podcast - 3 Aug: @mombizcoach – Listening 2 Podcasting Panel at #BlogHer w/ @anandaleeke @deborahshane @ourhenhouse. Gonna check out Blubrry 4 #wordpress.
- 3 Aug: @MontanaRed – Terrific Podcasting 101 panel @ #blogher12 w/ @anandaleeke @deborahshane @ourhenhouse. Super comprehensive & clear. Awesome!
- 3 Aug: @yaelsaar – @anandaleeke you have an amazing voice! Of course you do radio! & Ty for saying it takes less time than 40hours. #bh12podcast
- 3 Aug: @irinagonzalez – Best #BH12Podcast tip from @anandaleeke: before you start, answer the who, what, when, where, why, how! #BlogHer12
- 3 Aug: @SahajKohli – TY @anandaleeke, @ourhenhouse, and @deborahshane for a wonderful and informative session #bh12podcast pic.twitter.com/Vl4qddrg
- 3 Aug: @xeiland – @anandaleeke is a superwoman. She podcasts, hosts, produces and writes her material. #BlogHer12
- 3 Aug: @karengerwin – Great panel on podcasting with @anandaleeke @deborahshane @ourhenhouse. #BlogHer12 #BHpodcast
- 3 Aug: @DanielleFaust – @anandaleeke is so informative! I can’t wait to start podcasting! #blogher12
- 3 Aug: @xeiland – @anandaleeke is moderating the Podcasting panel at #BlogHer12 and is doing an amazing job. You can check her out @DigitalSisterhd.
- 3 Aug: @feelo3000 – @anandaleeke I’m present at the podcasting 101 session. Knowledge is power. Thnx!
- 3 Aug: @karmacakedotca – Really love listening to @anandaleeke @deborahshane and @ourhenhouse at #BH12Podcast #Blogher12
- 3 Aug:
@RobynsWorld – Podcasting 101#blogher12 (@ BlogHer 2012 w/@ourordinarylife@laurita86) [pic]: http://4sq.com/OFSinu - 3 Aug:
@ActuallyLET – Just finished#BH12Podcast… wow. Not my medium, but very, very intriguing and inspiring. - 3 Aug: @SahajKohli – “invest in your branding. don’t go polyester, go silk”
@DeborahShane#blogher12#bh12podcast - 3 Aug: @irinagonzalez – Best
#BH12Podcast tip from@deborahshane: it’s a give & take that should be a mutual, interactive, engaging conversation.#BlogHer12 - 3 Aug:
@irinagonzalez – Best#BH12Podcast tip from@anandaleeke: before you start, answer the who, what, when, where, why, how!#BlogHer12 - 3 Aug: @WellReadWife – “Internet radio reaches 42% of U.S. broadband households.” –
@deborahshane#BH12PodCast#BlogHer12 - 3 Aug: @NatandMarie: Attending
#BH12Podcast @#BlogHer12 We’re looking for tips podcasting as a content syndication strat 4 our existing livestream series -marie - 3 Aug:
@ClizBiz – Sitting in the#BH12Podcast at#BlogHer12. Hoping to score some basic tips.