2 comments on “My promotion tips for authors who are planning book talks and signings”

My promotion tips for authors who are planning book talks and signings

Here are some of my promotion tips for authors who are planning book talks and signings. If you have tips, please share them. Thank you in advance!

1) If you use Facebook and LinkedIn, create an event for your book talk and signing. Post it on your personal profile, book page, and/or Fan page. Also post it on any group pages that serve as your audience. Make sure you invite all of your friends to the event. Ask them to share the event on their pages. They can be your ambassadors of goodwill and PR!

For LinkedIn Users: Once you post your event, you can share it with members of groups you belong to. That helps to promote your event to a wider audience.

2) Create and send an Eventbrite invitation to your email list on Yahoo, Gmail, or AOL. I used Eventbrite a few days ago and plan to use it again for my July and September events. Here is my invite: http://anandaleekebookreading.eventbrite.com.

3) Hold a Twitter chat (haven’t done this one yet, but have watched some friends do it) or UStream.tv live chat before the event (have used this before; it gives folks a chance to see you and ask questions).

4) Talk about your event on Twitter and get a group of your followers to retweet your event notices. Let your peeps help you. They love it. It feels good to be able to ask for help and then show appreciation.

5) Post your event on your blog and social networking sites where you have blogs. Ask folks to spread the word.

6) Ask your fellow bloggers to post notices about your event and book on their sites. You may need to swap some guest posts or event promotions, but it is worth it. Sometimes folks post your events without a request. That’s a true blessing too. It happened to me recently when the Hell in a Hand Bag blog posted about my event. Many thanks to blogger extraordinaire  Original Najeema for the post and tweets on Twitter.

7) Consider doing audio blogs with excerpts from your book and posting them on your web site, blog, and social networking sites. You can use www.cinchcast.com or www.utterli.com. I use Cinchcast a lot these days. Check my page out: www.cinchcast.com/anandaleeke.

8) Create a short video commercial about your book events and post it on YouTube (used for my book release in November 2009 – did a 7 day countdown in December 2009), Vimeo, or Blip.tv. You can use your computer’s web cam, cell phone camera, digital camera, or a flip camera. Share a summary about the book and read an excerpt. Post the video on your web site, blog, and social media sites. Ask your friends to share it with their friends as posts on Twitter, Facebook, and other sites.

9) Connect your book and event to a national observance or local event. I tie a lot of my book events to national observances. For example, I am having a book reading during June which is Black Music Month. My novel Love’s Troubadours and memoir That Which Awakens Me discuss Black music. So I have been tweeting about the music in both books this week. I also mention my book web sites and book reading dates. In addition, my book reading is happening during DC Digital Week. So I am hosting a free yoga class to support the Week. During my class I will read a short excerpt from my memoir because it is yoga-inspired. I will also share that my novel is yoga-inspired too. I am teaching the yoga class in a park that I discuss in my book. So I will mention that too. My memoir includes insights about my social media journey. So that will be included too.

10) Share what you learn from the book promotion process with others. It helps you establish social capital and participate in the gift economy author Tara Hunt discusses in her book The Whuffie Factor (one of my favorite books). When we give and share, we will be blessed. That’s the universal law of give and take!

0 comments on “Happy June! Where I’ve been blogging … Join me for my June 12th book reading in DC”

Happy June! Where I’ve been blogging … Join me for my June 12th book reading in DC

Happy June All!

I know I have been missing in action on this blog for awhile.  Where have I been?  Twitter and my Facebook Fan page have captured my attention a lot.  I have also been posting audio blogs on my Cinchcast page.  I will do a better job of posting blog entries this month!

This week I am gearing up for DC Digital Capital Week. It begins on June 11.  I am teaching a yoga class for computer users on June 12th at 10:00 am. It will be held in Malcolm X Park in DC.  Click on the link for more details: http://yoga.meetup.com/584.

Join me for my June 12th book reading which will be held from 2:00 pm to 3:00 pm at Martin Luther King, Jr. Library, Washingtonia Division, 901 G Street, NW, Room 307 (Washingtoniana Division’s Program Room), Washington, DC (located at Metro Center Station and near Gallery Place Metro Station).  I will talk about and sign my new book That Which Awakens Me: A Creative Woman’s Poetic Memoir of Self-Discovery (2009 – http://amzn.to/7zGkGI) and debut novel Love’s Troubadours: Karma – Book One (www.lovestroubadours.com – 2007 – http://amzn.to/bWKCvw). FYI – My books are also available on Amazon.com (http://amzn.to/d4RwQN).

I will be giving another book talk and signing on July 10 from 2:00 pm to 3:00 pm at Flow Yoga Center (www.flowyogacenter.com), 1450 P Street, NW (located several blocks from Dupont Circle Metro).

Hope to see you on June 12th and/or July 10!

0 comments on “Check out Ananda’s May, June & July Events – Yoga Classes, Book Readings, Social Media Workshops, Radio Interviews & Creativity Coaching Sessions”

Check out Ananda’s May, June & July Events – Yoga Classes, Book Readings, Social Media Workshops, Radio Interviews & Creativity Coaching Sessions

1) Start National Women’s Health Week by participating in Ananda’s kind and gentle yoga class on May 9 at 11:00 am EST in Malcolm X Park in DC.  Click on the link for more information: http://yoga.meetup.com/584.

2) Take Ananda’s online yoga class on May 10 at 7:00 am EST to honor National Women’s Check Up Day. Click on the link to watch the class: http://stickam.com/anandaleeke.

3) Participate in Ananda’s FREE four-part social media workshop series  on Ananda Leeke Live! UStream.tv on the dates below:  http://www.ustream.tv/channel/ananda-leeke-live.

  • May 15 at 8:00 am EST – What is social media?
  • May 16 at 8:00 am EST – How to develop a social media plan
  • May 22 at 8:00 am EST – How Ananda uses social media as an author, artist, coach & yoga teacher
  • May 23 at 8:00 am EST – Ananda’s social media lessons learned since 2005

4) Watch Ananda’s kg yoga life practices class on Mom TV on May 19 at 8:00 pm EST. Click on the link to see the show: http://www.momtv.com/kgyogalife.html.

5) Tune into Sisterhood the Blog Radio on May 24 at 8:00 pm EST for the launch of the Women in Social Media series (May – December 2010).  The first show will feature Ananda’s interview with Lynne D. Johnson,  Senior Vice President, Social Media for the Advertising Research Foundation.  Click here to listen to show:  http://www.talkshoe.com/tc/42015 .  Parts of the Women in Social Media radio interviews will be included in Ananda’s next book Sisterhood, the Blog: Soundbytes from the 21st Century Women’s Online Revolution (December 2011).

6) Join Ananda for a creativity coaching session on how to identify your inner critic on May 25 from 9:00 p.m. to 9:30 p.m. EST on Ananda Leeke Live! UStream.tv. The session will include exercises from Ananda’s new book That Which Awakens Me: A Creative Woman’s Poetic Memoir of Self-Discovery.

1) Celebrate DC Digital Capital Week with Ananda by taking her yoga and stress relief class for computers users on June 12 at 10:00 am in Malcolm X-Meridian Hill Park in DC.  The class will be taught in front of the reflecting pool and waterfall located near the entrance facing 16th Street and Florida Avenue, NW. U Street/Cardozo subway station is located near the Park.

2) Attend Ananda’s book reading for her new book That Which Awakens Me: A Creative Woman’s Poetic Memoir of Self-Discovery on June 12 from 2:00 pm to 3:00 pm at the Martin Luther King Jr. Memorial Library, Washingtoniana Division, 901 G Street, NW, Washington, DC (located at Metro Center subway station).

3) Register for the Blogging While Brown conference in DC (click here to register) and take Ananda’s yoga class for social media users on June 19 from 8:15 am to 8:30 am at the Walter E. Washington Convention Center, 801 Mount Vernon Place Northwest, Washington, DC (located at Mt Vernon/Convention Center subway station).

4) Watch Ananda’s kg yoga life practices class on Mom TV on June 16 at 8:00 pm EST.  Click on the link to watch the show: http://www.momtv.com/kgyogalife.html.

1) Spend an afternoon with Ananda at a book reading for her new book That Which Awakens Me: A Creative Woman’s Poetic Memoir on July 10 from 2:00 pm to 3:00 pm at Flow Yoga Center (Shakti Studio Room), 1450 P Street, NW, Washington, DC (located several blocks from Dupont Circle subway station).

2) Watch Ananda’s kg yoga life practices class on Mom TV on July 21 at 8:00 pm EST. Click on the link to watch the show: http://www.momtv.com/kgyogalife.html.